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SPORTS BLOGGING: Capitalizing on Traffic - Monetizing Sports Blogs
Saturday, Sept. 20, 2008: 12:15 PM - 1:15 PM, 230

Sports blogs are growing rapidly in popularity and establishing a solid reputation in the world of online advertising. This means more and more opportunities arising for the effective monetization of traffic by sports bloggers. Experts from around the industry will share their success stories in sports blog monetization, as well as offer their thoughts on what the future holds for monetization in the sports blogosphere.

Participants
Enrico Campitelli Jr. - The 700 Level (Founder, Lead Blogger)
Enrico Campitelli Jr. Enrico Campitelli Jr.
Founded the Philly sports blog The700Level.com and is also one of the original bloggers at AOL's FanHouse. Loves everything Philadelphia and is an MBA student at GWU.
Keith McSpurren Keith McSpurren
Keith is the President of CoveritLive. Since its launch in late 2007, CoveritLive.com has been used by bloggers and mainstream media to provide live blogging and Q&A sessions to millions of readers around the world.
Brooks Melchior Brooks Melchior
A 16-year sports mainstream media professional, Brooks is the owner of the SportsByBrooks website and has made weekly appearances on KNBC-TV and ESPN Radio (KSPN-AM) in Los Angeles.
Pete Vlastelica Pete Vlastelica
Pete Vlastelica is the CEO of Yardbarker. Prior to co-founding the company in 2006, Pete managed Business Development at the Walt Disney Internet Group in London and ran Business Development at Plumb Design.
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