Jay Berkowitz is a senior online marketing professional with over twenty years of marketing experience. He has managed marketing departments for Fortune 500 brands: Coca-Cola, Sprint and McDonald's Restaurants, and has developed online and offline strategies for AT&T and leading health and fitness website eDiets.com. Mr. Berkowitz is the author of The Ten Golden Rules of Online Marketing Workbook http://www.TenGoldenRules.com/order-book , the Founder and CEO of www.TenGoldenRules.com, a strategic online marketing consulting business based in Boca Raton, Florida, and the host of the Ten Golden Rules of Internet Marketing Podcast http://podcast.tengoldenrules.com . Mr. Berkowitz is a popular internet marketing presenter at conferences and events such as Ad-Tech, Affiliate Summit, Webmaster World, The Direct Marketing Association, The American Marketing Association and The CEO Executive Forum. He is the Research Co-Chairman for SEMPO, the Search Engine Marketing Professionals Organization, a Founding Board Member of The South Florida Interactive Marketing Association a Past President of the South Florida Chapter of The American Marketing Association, the Gold Medal winner at the Association of Women in Communications PR Olympics and the recipient of two SOFIE Award nominations.