Becky Carroll is president of Customers Rock!/Petra Consulting Group and teaches companies how to improve their customer experience. She is the author of the blog Customers Rock! and is considered an expert in leveraging social media for customer loyalty. Becky teaches the class Marketing via New Media at UC San Diego Extension.

Becky is also a radio personality on the Big Biz Show, a nationally-syndicated program, and keeps trying to teach the hosts how to spell the word "blog". She has appeared with the Big Biz Show on WealthTV as well.

Previously, Becky was with Peppers and Rogers Group and also worked for many years at HP in customer loyalty. Clients have included both start-ups and Fortune 500 companies such as EA, HP, Fujitsu, and Ford.