Shawn Collins has been an affiliate marketer since 1997 with a number of active affiliate projects, and a decade of affiliate management under his belt. He is a Co-founder of Affiliate Summit, the leading global conference and tradeshow for the affiliate marketing industry and Co-Editor-in-Chief of FeedFront Magazine. He authored the book Successful Affiliate Marketing for Merchants and publishes the annual AffStat affiliate marketing benchmark reports. Shawn blogs daily on affiliate marketing at blog.AffiliateTip.com and co-hosts the weekly Affiliate Thing podcast, as well as the weekly GeekCast.fm Show. Additionally, Shawn has been quoted in numerous publications, including Entrepreneur Magazine, Internet Retailer, Inc. Magazine, the New York Times, and the Wall Street Journal.